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    CHW services software for CBOsGive community health workers the tools their trust deserves.

    CHWs and promotoras are the bridge between systems and neighborhoods. CH360 documents relationship-based work, tracks CHW credentials and CEUs, and turns eligible services into claims — so CHW programs become sustainable, not grant-to-grant.

    A community health worker greeting a family at their front door

    72%

    Michigan CHW programs where CHWs very often connect clients to resources and advocate for basic needs

    Source: Michigan CHW Alliance and University of Michigan, CHW Employer Survey, 2024[1]

    Why this work matters

    The case for CHW services, in numbers.

    Community health workers and promotoras bridge the gap between formal systems and the everyday conditions that shape health. Their trusted relationships make health education, navigation and social care more accessible, and sustainable funding keeps that community-centered role alive.

    • 72%

      Michigan CHW programs where CHWs very often connect clients to resources and advocate for basic needs

      Michigan CHW Alliance and University of Michigan, CHW Employer Survey, 2024[1]

    • 66%

      Michigan CHW programs where CHWs very often make referrals and provide follow-up

      Michigan CHW Alliance and University of Michigan, CHW Employer Survey, 2024[1]

    • $225M

      Federal investment announced in 2022 to train more than 13,000 CHWs

      KFF, State Policies for Expanding Medicaid Coverage of CHW Services, 2023[2]

    What CHW services organizations do

    The services your team delivers every day.

    • Community outreach and engagement

      Build trusted relationships with community members who face barriers to health care and social services.

    • Culturally responsive health education

      Provide health information and support that reflect community language, culture and lived experience.

    • Health system navigation

      Help clients understand care processes, prepare for appointments and connect with appropriate health services.

    • Social needs resource coordination

      Connect individuals with food, transportation, housing assistance, benefits and other community resources.

    • Chronic condition self-management support

      Offer coaching and practical support that help clients follow care plans and manage everyday barriers to wellness.

    • Advocacy and follow-up

      Advocate alongside clients and follow up on referrals to identify unresolved needs and access barriers.

    Market research

    The top 5 business issues CHW services organizations face.

    Drawn from government agencies, national surveys and policy research. Every figure links to its source.

    1. Uncertain funding for community-based programs

      Short-term and uncertain funding makes it hard to retain trusted workers and maintain continuity with clients. Concern runs especially high among community-based organizations.

      85%

      Michigan community-based CHW organizations concerned about funding uncertainty

      Michigan CHW Alliance and University of Michigan, 2024 (opens in a new tab)
    2. Billing readiness and reimbursement complexity

      A coverage policy does not automatically make a CHW organization ready to bill. Programs must work through payer requirements, administrative capacity and documentation before reimbursement becomes dependable revenue.

      35%

      Michigan programs without Medicaid or Medicare funding that were preparing to bill

      Michigan CHW Alliance and University of Michigan, 2024 (opens in a new tab)
    3. Compensation pressure

      Programs must offer pay that supports recruitment and retention while operating within constrained grants and contracts. Modest wages leave little room when funding tightens.

      $20.27/hr

      Average most common CHW hourly rate reported by Michigan employers

      Michigan CHW Alliance and University of Michigan, 2024 (opens in a new tab)
    4. Role confusion across care teams

      CHWs can be underused or handed the wrong tasks when colleagues do not understand their community-centered role. Clear role definitions and supervision protect the relationship-building that makes CHWs effective.

      43%

      Michigan CHW employers concerned about limited understanding of the CHW role

      Michigan CHW Alliance and University of Michigan, 2024 (opens in a new tab)
    5. Training and credential administration

      Employers must coordinate onboarding, training evidence and credentials, such as Pennsylvania's PCB CCHW certification, without narrowing community access to the profession. Credential requirements are growing.

      23%

      Michigan employers requiring a CHW training certificate in 2024, up from 12% in 2022

      Michigan CHW Alliance and University of Michigan, 2024 (opens in a new tab)

    Technology challenges

    Where technology fails CHW services teams — and how CH360 fixes it.

    1. Challenge 1

      Relationship-based work lost in fragmented records

      CHW work includes engagement, advocacy, service planning and follow-up that is hard to reconstruct from disconnected notes. Referral lists alone do not show whether a client actually connected with a partner.

      How CH360 helps

      CH360 case management, service plans and engagement notes give relationship-based work a real home. Care Hubs add shared intake and closed-loop referral tracking across partner CBOs, so teams follow the connection, not just record the referral.

    2. Challenge 2

      Translating services into payer-specific billing

      Teams must connect documented work with the right coverage, codes, modifiers and billing arrangements. Medicare's 2024 fee schedule added Community Health Integration codes G0019 and G0022 under specific requirements, and state Medicaid rules vary.[3]

      How CH360 helps

      CH360 supports HRSN invoicing with HCPCS codes and modifiers, plus claim submission through the Office Ally clearinghouse network, paired with the engagement notes and service plans that back each claim.

    3. Challenge 3

      Disconnected workforce and funding administration

      Credential records, continuing education, grant commitments and workforce capacity often sit in separate spreadsheets. That separation hides whether you have both the funding and the qualified workforce to sustain services.

      How CH360 helps

      CH360 combines CHW credential and CEU tracking with grant management for awards, budgets, deliverables and renewals. Executive Intelligence dashboards show workforce and capacity, and AI-assisted grant narratives support the next funding conversation.

    Sources

    Figures come from the third-party research cited below and describe the sector, not CH360 customer results. Some figures are national nonprofit or adjacent-sector benchmarks. Payers decide coverage and payment; your team reviews every claim before it is submitted.

    1. [1] Michigan CHW Alliance and University of Michigan, CHW Employer Survey (2024)
    2. [2] KFF, State Policies for Expanding Medicaid Coverage of CHW Services (2023)
    3. [3] CMS, Medicare Physician Fee Schedule Final Rule Summary: CY 2024 (2023)

    See CH360 built for CHW services.

    A walkthrough shaped around your programs, payers and state.

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